Reach Out and Help Out campaign

October 19, 2020

A nationwide Reach Out and Help Out campaign is being launched to help recognise and support professional and personal carers across the UK who have sacrificed so much for others throughout the pandemic.

The #ReachOutAndHelpOut initiative is aimed at helping to connect carers and care workers with others, by encouraging people to reach out to them – be that to check that they’re okay and offer support, or to simply acknowledge the value of the job they’re doing.

The campaign has been launched following research, conducted in October 2020, which found that most carers are only occasionally asked about their own wellbeing – leaving them in danger of being forgotten when it comes to mental health. According to the findings, when questioned, 40% of respondents said they only asked carers how they were doing ‘now and again’, while 12.4% said ‘rarely’ and a further 6.4% said that they ‘almost never’ asked carers about their wellbeing – suggesting almost 60% of people tend to overlook carers.

The study, commissioned by Sentai, surveyed 2,000 people from across the UK in a bid to understand carers’ mental health in the wake of Mental Health Awareness Day.

In addition to the lack of checking in on carers, the results also revealed that 68% of people believe they should reach out to carers more often, while 36% of respondents believed the carers they know would only open up about how they are feeling ‘if prompted’. Furthermore, 40% revealed they think the carers they know struggle with loneliness.

Philip Marshman, founder of Sentai and orchestrator of the campaign, said, 'World Mental Health Day on October 10th generated a lot of positive conversations about the topic, but these conservations need to continue. Our findings serve to highlight the vulnerability of our carers, who have been valiantly firefighting to protect the wellbeing of others over the past seven months, without it being reciprocated as much as it could be – leaving their wellbeing at risk of being forgotten about.

'That’s why we’ve launched #ReachOutAndHelpOut, an initiative to support our professional and personal carers in the UK. Our research has revealed that 64% of people believe the carers they know put the wellbeing of those they’re caring for before themselves, so it’s time to give back at a time when they most need it. Whether it’s the offer of respite, food deliveries, or just a simple message to thank them or ask how they are in themselves, we’re encouraging those who know a carer to reach out and connect with them over the coming months. It’s easy to call a carer and ask how the recipient of care is, but try not to forget the carer themselves.'

Those who want to get involved in the Reach Out and Help Out campaign can share their stories on social media to inspire others, using the hashtag #ReachOutAndHelpOut.

To find out more about the campaign and the different ways to get involved, please visit the Sentai website.

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